Social Media Growth Client Case Studies

My Personal Brand:

• Platform: TikTok
• Key Achievement: Grew to over 100K followers within 3 months
• Core Strategies:
  • Intentional niche content (Beauty & Fashion)
  • Treating my content as a "living portfolio" for targeted brand alignment
  • Leveraging trending formats to enhance visibility
• Major Opportunities via Digital Leverage:
  • Brand partnerships with over 100+ brands including Revolve, Juicy Couture, PacSun, Skims, Valentino Beauty, Lancome, Bally, and many more
  • Independent digital styling contract via specialized creator app called Indyx based in LA
  • Landed Assistant Stylist gig for celebrity stylist assisting in multiple editorial and celebrity shoots

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Social Media Growth:

December 2021 —> March 2022

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Business Social Media Management:

Medspa Client Case Study

• Client Goal: Improve brand cohesiveness, recognition, engagement, and increase appointment bookings
• Services Provided:
  • Social media management
  • Content creation (filming & editing)
  • Facebook ads campaigns
  • Website development and optimization
• Key Results:
  • 1-month: Doubled engagement
  • 3-months: 84% engagement increase, with a increase in online booking site traffic by 150% with a 1% conversion.
    • 10% increases in monthly revenue
  • 6 months: 10x profile activity and engagement, significantly boosting appointment bookings

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Social Media Branding

Social Media Presence Before working with Me

Social Media Presence After Working with Me

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Social Media Growth:

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1:1 Creator Client Highlights

• Client #1: Nathalie Joachim – Grammy-Nominated Composer & Artist-Scholar

  • Primary Challenge: Translating a deeply philosophical and interdisciplinary artistic practice into a clear, compelling digital presence

  • Strategic Focus:

    • Developing and launching Ways of Listening—a signature content series designed to articulate her creative ethos and connect with a wider audience through storytelling and reflection
    • Building a repeatable content cadence across Instagram through brand-aligned storytelling, caption writing, and scripting for short-form video
    • Designing thematic pillars rooted in her identities as a composer, educator, and thought leader: Women Who Lead, The Human Behind the Genius, and Ways of Listening

  • Outcome:

    • Episode 1 of Ways of Listening reached 10K+ views organically, marking a breakout moment for her series
    • Secured high-level institutional visibility, including her role as Scholar-in-Residence at MoMA and performer at Lincoln Center
    • Elevated her personal brand with a balance of intellectual depth, creative vulnerability, and lifestyle grounding—positioning her as both a cultural voice and visionary
    • Statistics of 1 month working together:

    

    

    

• Client #2: Miami Swimwear Brand Designer

  • Primary Challenge: Undefined unique value proposition and limited strategic direction
  • Strategic Focus:
    • Clearly defining brand identity and unique value proposition
    • Aligning content strategy with brand positioning
  • Outcome: Successful collaboration with local body jewelry designer; participated in collaborative photoshoots and pop-up markets, building consistent traction in in-person and online sales, substantially increasing brand exposure and audience reach