Subject Line: Welcome to HCM Studios 👙 – So glad you're here!
Hi [First Name],
Thank you for joining the HCM Studios community! I'm Hannah, the designer behind the swimwear pieces you've been seeing.
I started HCM because I was tired of feeling uncomy and unethused about swimsuit season.
I couldn't find swimwear that was both stylish and comfortable for real bodies worn by real women, so I decided to create my own.
Since then, it's been an incredible journey of creativity, learning, and connecting with amazing people like you.
By subscribing to this list, you'll be the first to know about:
- New collection launches and behind-the-scenes design processes
- My entrepreneurial journey and lessons learned along the way
- Exclusive offers just for our community members
In the meantime, I'd love to know what brought you here! Hit reply and let me know what you're most interested in hearing about.
Looking forward to connecting,
Hannah
Founder, HCM Studios
P.S. Watch your inbox tomorrow for a special welcome gift just for you!
Subject Line: 👙 Your exclusive HCM welcome gift inside!
Hi [First Name],
As promised, I've got something special for you as a thank you for joining our community!
I've created a free guide on "Finding Your Perfect Swimwear Fit" that I'm sharing exclusively with our subscribers. [Download link]
On top of it enjoy 15% off your first order with code WELCOME15. [Shop Now button]
I believe great swimwear should make you feel confident and comfortable.
Everything I design comes from that core belief, whether it's a bikini, one-piece, or cover up.
I'd love to hear what type of swimwear you're most interested in or what you struggle with when shopping for swimwear. Just hit reply to this email!
With gratitude,
Hannah
HCM Studios
Subject Line: Let's stay connected beyond the inbox 👙
Hi [First Name],
I hope you're enjoying being part of our HCM Studios community! I wanted to take a moment to share a bit more about what you can expect from our relationship.
Every couple of weeks, I'll be sending you:
- Behind-the-scenes looks at the design process
- Lessons learned from my entrepreneurial journey
- Sustainability practices we're implementing
- Early access to new collections
- Exclusive offers just for subscribers
But this isn't just about me sending you emails—I want this to be a two-way relationship!
I love hearing from you, so please feel free to reply to any email with thoughts, questions, or feedback.
Let's connect in other ways too:
- Follow our journey on Instagram: [@HCMStudios]
- Check out our design process on TikTok: [@HCMStudios]
Thank you again for being here. I truly appreciate having you as part of this community as we grow and evolve together.
Warmly,
Hannah
Founder & Designer, HCM Studios
P.S. If you have any specific topics you'd like me to cover about swimwear design or entrepreneurship, just hit reply and let me know!